Legal
Privacy Policy
1. Introduction
APL Transportation & Logistics LLC (“APL Trans”, “we”, “our”, or “us”) is committed to protecting your privacy and handling your personal data with transparency and care. This Privacy Policy explains what information we collect, why we collect it, how we use it, and your rights in relation to it.
This policy applies to all personal data collected through our website at apltrans.com and any associated services, including our contact form and appointment booking system.
2. Data Controller
The data controller responsible for your personal information is:
| Entity | APL Transportation & Logistics LLC |
|---|---|
| State of Formation | Florida, United States |
| dispatch@apltrans.com | |
| Phone | +1 631.317.2422 |
| Address | Port Charlotte, FL 33948, United States |
3. Data We Collect
3.1 Information You Provide Directly
When you use our contact form or book an appointment, we collect the following:
| Field | Required | Purpose |
|---|---|---|
| Full Name | Yes | To address you in correspondence |
| Email Address | Yes | To respond to your inquiry |
| Phone Number | No | Optional for direct follow-up |
| Company Name | No | To understand your business context |
| Message | Yes | To understand and respond to your inquiry |
3.2 Information Collected Automatically
If you consent to analytics cookies, we collect anonymised usage data through Google Analytics, including pages visited, time on site, browser type, and approximate geographic region. We do not collect your precise location or any personally identifiable information through analytics.
3.3 Information We Do Not Collect
We do not collect or store:
- Payment or financial information
- Government identification numbers
- Sensitive personal data (health, religion, ethnicity, etc.)
- Passwords or authentication credentials
4. How We Use Your Data
We use the information we collect for the following purposes:
| Purpose | Data Used |
|---|---|
| Responding to contact form inquiries | Name, email, phone, company, message |
| Confirming and managing booked appointments | Name, email, phone, company |
| Improving website usability and content | Anonymised analytics data (with consent only) |
| Preventing abuse and spam via bot detection | IP address (Cloudflare Turnstile — not stored by us) |
We do not use your personal data for automated decision-making or profiling, and we do not use it for direct marketing without your explicit consent.
5. Legal Basis for Processing
For users in the European Economic Area (EEA) and United Kingdom, we process personal data under the following legal bases as defined by the GDPR:
| Processing Activity | Legal Basis |
|---|---|
| Responding to contact form submissions | Legitimate interest (Art. 6(1)(f)) — responding to a business inquiry you initiated |
| Managing booked appointments | Performance of a contract / pre-contractual steps (Art. 6(1)(b)) |
| Analytics cookies | Consent (Art. 6(1)(a)) — only after explicit opt-in via our cookie banner |
| Turnstile bot detection | Legitimate interest (Art. 6(1)(f)) — protecting the security of our services |
6. Third-Party Services
We use the following third-party services to operate this website. Each has its own privacy policy governing how they handle data:
| Service | Purpose | Data Shared |
|---|---|---|
| Cloudflare Turnstile | Bot and spam protection on the contact form | IP address, browser signals. Cloudflare Privacy Policy |
| Resend | Transactional email delivery for contact form notifications | Name, email, phone, company, message. Resend Privacy Policy |
| Google Analytics | Anonymised website usage analytics (consent required) | Anonymised usage data only. Google Privacy Policy |
| Microsoft Bookings | Appointment scheduling | Name, email, phone. Microsoft Privacy Statement |
| Vercel | Website hosting and infrastructure | Server logs, IP address. Vercel Privacy Policy |
We do not sell your personal data to any third party, and we do not share it with any party not listed above.
8. Data Retention
We retain personal data only for as long as necessary to fulfil the purpose for which it was collected:
| Data Type | Retention Period |
|---|---|
| Contact form submissions | Up to 2 years from the date of submission, or until the business relationship concludes |
| Appointment booking data | Up to 2 years, or as required by Microsoft Bookings platform retention settings |
| Analytics data | 14 months (Google Analytics default retention period) |
| Email delivery logs | 30 days (Resend platform retention) |
9. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
| Right | Description |
|---|---|
| Access | Request a copy of the personal data we hold about you. |
| Rectification | Request correction of inaccurate or incomplete data. |
| Erasure | Request deletion of your personal data (“right to be forgotten”). |
| Restriction | Request that we limit the processing of your data in certain circumstances. |
| Portability | Request a machine-readable copy of data you have provided to us. |
| Objection | Object to processing based on legitimate interest. |
| Withdraw Consent | Withdraw previously given consent at any time (e.g. analytics cookies via the cookie banner). |
To exercise any of these rights, please contact us at dispatch@apltrans.com. We will respond within 30 days. We may need to verify your identity before processing your request.
If you are located in the EEA and believe we have not handled your data lawfully, you have the right to lodge a complaint with your local data protection authority.
10. International Transfers
APL Transportation & Logistics LLC is based in the United States. If you are accessing this website from outside the United States, please be aware that your information may be transferred to and processed in the United States, where data protection laws may differ from those in your jurisdiction.
Where required, we ensure that any international transfer of personal data is subject to appropriate safeguards in compliance with applicable data protection law, including the use of third-party processors that maintain adequate protections (see Section 6).
11. Children's Privacy
This website is intended for business use and is not directed at individuals under the age of 18. We do not knowingly collect personal data from children. If you believe a child has submitted personal data through this website, please contact us immediately at dispatch@apltrans.com and we will delete it promptly.
12. Changes to This Policy
We may update this Privacy Policy from time to time to reflect changes in our practices, technology, or legal requirements. When we do, we will revise the “Last Updated” date at the top of this page. We encourage you to review this policy periodically.
Material changes will be communicated by updating the effective date. Continued use of the website after any changes constitutes acceptance of the revised policy.
13. Contact Us
For any questions, concerns, or requests relating to this Privacy Policy or your personal data, please contact us:
Port Charlotte, FL 33948, United States
Email: dispatch@apltrans.com
Phone: +1 631.317.2422
You may also use the contact form on our website to submit a privacy-related request.